| Rockstar Begins Manhunt 2 Marketing Campaign
London - Rockstar Games, the development division of Take Two Interactive, and the creator of the Grand Theft Auto series, has begun marketing the sequel to the violent game Manhunt. Envelopes containing two bloody medical bracelets and a letter were sent to game reviewers. The letter reads: "Enclosed are Danny Lamb and Leo Kasper's ID bracelets found discarded after last night's incident. This is the only potentially damning evidence we have found so far. I trust every possible precaution will be taken to ensure that any records relating to these patients are destroyed. "We are all too aware that both subjects pose a highly serious threat to society, let alone the very existence of ‘The Project.’ Both patients suffer severe psychotic episodes characterized by intense paranoia, involuntary psychotic reactions, delusional hallucinations and acute schizophrenic disorders.
Rockstar sends grisly advertising to Opposable Thumbs
Life is an adventure when you're a gaming writer who covers Rockstar games. Take yesterday, for instance. I get my mail, and see I have a letter from the Dixmor Hospital for the Criminally Insane. My girlfriend looks concerned and a little freaked out by the official-looking printed envelope. It didn't help when I opened it only to have two bloody bracelets come tumbling out onto the floor. From the enclosed letter: Enclosed are Danny Lamb and Leo Kasper's ID bracelets found discarded after last night's incident. This is the only potentially damning evidence we have found so far. I trust every possible precaution will be taken to ensure that any records relating to these patients are destroyed. We are all too aware that both subjects pose a highly serious threat to society, let alone the very existence of "The Project." Both patients suffer sever psychotic episodes characterized by intense paranoia, involuntary psychotic reactions, delusional hallucinations and acute schizophrenic disorders...
Euphoria Engine enlisted by Rockstar
Who needs Unreal Engine 3? Well, everyone apart from Rockstar it seems, with the publisher announcing today that it has signed a new agreement to use NaturalMotion's Euphoria engine for next-generation game development. New PS3 and Xbox 360 projects will make use of the new technology, with work between the two firms said to have been underway for several months. .
Rockstar Mailing Bloody Manhunt Medical Bracelets
Rockstar Games doesn't know how to court controversy? Ha! With its upcoming snuff-stealth game Manhunt 2 hitting this summer, the company has already kicked its PR machine into gear. Ben Kuchera at Opposable Thumbs received a letter from the Dixmor Hospital for the Criminally Insane. Inside, were two bloody medical bracelets and a letter that read: Enclosed are Danny Lamb and Leo Kasper's ID bracelets found discarded after last night's incident. This is the only potentially damning evidence we have found so far. I trust every possible precaution will be taken to ensure that any records relating to these patients are destroyed. We are all too aware that both subjects pose a highly serious threat to society, let alone the very existence of "The Project." Both patients suffer sever psychotic episodes characterized by intense paranoia, involuntary psychotic reactions, delusional hallucinations and acute schizophrenic disorders...
Rockstar and Nintendo to Go on a Manhunt
After a decade of carrying a "kiddy image" label and doing little about it, the venerable Japanese videogame experts at Nintendo (Pink Sheets: NTDOY) have finally scored the ultimate assistance in possibly moving away from that image.
In addition, while in the process of doing so, they have scored a relationship with what may be the most lucrative developer of mature-audience videogames.
On Tuesday, Take 2 Interactive (NASDAQ: TTWO) in-house publisher Rockstar Games announced that Manhunt 2, the sequel to one of the most controversial titles of 2003, will be released over the summer for the Wii videogame console. The title is in development at Rockstar's recently formed London development studio. Creative assistance from both Rockstar North - where the series originated - and Rockstar Leeds also are contributing to the project.
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